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Data Literacy Webinar for Educators & Leaders | Selena Fisk

  • Writer: Selena Fisk
    Selena Fisk
  • Jul 22
  • 5 min read

If you've ever sat in a staff meeting staring at a spreadsheet full of numbers and thought, "okay, but what does this actually mean?" you're not alone. I've had that exact moment more times than I'd like to admit, and honestly, it's one of the reasons I started running a data literacy webinar for educators and leaders in the first place.


Data is everywhere in schools and organisations right now. Attendance rates, NAPLAN results, engagement surveys, wellbeing check-ins the list goes on. But having data isn't the same as understanding it. And understanding it isn't the same as being able to explain it to a room full of tired teachers on a Tuesday afternoon. That gap between having numbers and actually using them is where most of my work lives.

Data Literacy Webinars for Learning and Impact

In my experience, the biggest barrier to good decision-making isn't a lack of data. It's confidence. Most people I work with aren't "bad with numbers" they just were never taught how to read them in context, or how to turn a table of figures into something a colleague, parent, or board member can actually act on.

A good data literacy webinar isn't a lecture on statistics. It's practical. It walks people through real scenarios a declining attendance trend, a jump in customer churn, a dip in student wellbeing scores and shows, step by step, how to interrogate the numbers before jumping to conclusions. Step one is usually just asking: what's the story behind this number, and what's it missing? Step two is checking for context is this one bad month or a pattern? Step three is deciding who needs to see this and how much detail they actually need (spoiler: usually far less than we think).

I'll be honest not every session lands perfectly. Sometimes a group is more resistant than others, and that's okay. Building data confidence takes repetition, not a single hour-long webinar. But even one solid session tends to shift how people talk about data afterwards. Suddenly it's less "the numbers say X" and more "here's what we're seeing, and here's what we think it means."

Books, Courses & Webinars for Data Literacy

Webinars are a great entry point, but they work best as part of something bigger. I've written a few books on this exact topic including I'm Not a Numbers Person: How to Make Good Decisions in a Data-Rich World because a 60-minute session can spark the shift, but building real capability takes ongoing learning.

For schools especially, I run a structured, self-paced course on data storytelling and data literacy that goes deeper than any single webinar could covering data literacy, visualisation, and storytelling as three connected skills, not separate topics. Participants get lifetime access, work through short videos and readings at their own pace, and finish with a certificate for professional learning hours. If you're after a related deep-dive, my data storytelling training page covers what that pathway looks like for schools specifically.

For organisations wanting something less education-specific, a data analytics webinar format tends to work better more focused on business metrics, less on curriculum language, same underlying principles.

InsightED Virtual Summit on School Data

One of the sessions I get asked about most is the InsightED Virtual Summit, where I've spoken alongside other education leaders about how schools can move from data-driven to data-informed practice. It's a good example of what a well-run data literacy webinar can look like at scale dozens of schools tuning in, asking questions in real time, and walking away with something concrete to try the following week, rather than just another PD session they forget by Friday.

What I noticed after summits like this is that the follow-up questions are almost always more useful than the presentation itself. People don't just want theory they want to know what to do with the specific, messy dataset sitting on their desk right now.

Unlocking the Power of Data Storytelling

Here's the thing that took me longer to learn than I'd like to admit: data storytelling isn't about making numbers "sound nice." It's about respect respecting your audience enough to translate the numbers into something they can actually use, instead of dumping a dashboard on them and calling it communication.

Sound familiar? If you've ever sent someone a spreadsheet and gotten a blank stare back, that's the gap I'm talking about. Good data storytelling closes it. It's the difference between "attendance dropped 4% in Term 2" and "we're starting to lose Year 9s specifically on Mondays, and here's what we think is driving it." One is a fact. The other is something a leadership team can actually act on.

Data Literacy Webinar for Educators and Leaders — Selena Fisk, 2026

Heading into 2026, my focus has shifted a bit more keynote work, more corporate and NFP sector collaboration, and continued work through the Data Champions program for schools and data talk podcast. But the core webinar offering hasn't changed: helping educators and leaders build genuine confidence with data, not just compliance with reporting requirements.

If you're a school leader, a corporate team, or an NFP looking to build this capability across your staff, my speaking and consulting page outlines the keynote and workshop formats available for 2026, including tailored data literacy sessions.

Dr. Selena Fisk: Storytelling with Data Speaker & Consultant

I work as a data storyteller and researcher which, in plain English, means I spend my time helping organisations and schools become data-informed, not data-driven. There's a difference. Data-driven can feel cold, like the numbers are making the decisions for you. Data-informed keeps people in the loop the evidence guides you, but it doesn't replace judgement, context, or the relationships that actually make decisions work.

I don't think everyone needs to become "a numbers person." I actually think that framing does more harm than good. What people need is a bit of structure, a bit of practice, and permission to ask "what does this actually mean?" without feeling silly for asking.

FAQs

What is a data literacy webinar, and who is it for?

It's a focused session usually 45–90 minutes that teaches practical skills for reading, questioning, and communicating data. They're built for educators, school leaders, and business professionals who want to make sense of the numbers they already have, without needing a statistics background.

How is a data literacy webinar different from a data storytelling training session? 

Data literacy is the foundation understanding what the numbers mean. Data storytelling training builds on that, focusing on how to communicate those numbers to others in a way that drives action. Most people need both, though not always in the same session.

Do I need a data or maths background to join a data analytics webinar? 

No. Genuinely, no. Most of the people I work with would describe themselves as "not a numbers person," and that's exactly who these sessions are designed for.

Is there a data storytelling book you'd recommend to get started? 

If you want something practical before or after a webinar, I'm Not a Numbers Person: How to Make Good Decisions in a Data-Rich World is written specifically for people who feel intimidated by data but need to use it confidently at work.

Is there a podcast or ongoing content if I want to keep learning after the webinar? 

There's an irregular newsletter with ongoing ideas, tools, and strategies for working with data. Podcast-style content is something worth checking for directly on the podcast page, since format and availability can change.

Final Thoughts

A single webinar won't fix a school or organisation's relationship with data overnight I wish it were that simple. But it's a genuinely good starting point. It gives people language, a bit of confidence, and permission to ask better questions of the numbers they already have.

If you're ready to build real data confidence across your team or school, Dr. Selena Fisk can help you get there. Get in touch today to talk through which format webinar, workshop, or full training pathway makes the most sense for where you're at.


 
 
 

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